Director of Marketing

The College of Business is seeking a Director of Marketing. This is a full-time (1.00 FTE), 12-month, professional faculty position.

This is a College of Business (COB) leadership position with the responsibility and accountability to manage the day-to-day marketing and communication needs of the college and to implement local and regional strategies aimed at enhancing the reputation and broad scale awareness of the College of Business and its programs.

The director reports to the dean and collaborates with College of Business leadership team as well as marketing communications leadership within and across the university. The director serves as liaison to and oversees marketing and communication efforts for all COB programs. The director participates in College of Business leadership team meetings.

The Director will be responsible for managing the marketing and communication needs of the College to support the strategic initiatives identified by the Dean, including, but not limited to, recruiting students, enhancing the reputation of the college, growing the resources of the college and supporting regional advancement through industry partnerships and alumni development.

The director works in a highly dynamic and entrepreneurial environment to create and implement plans that further external stakeholders’ strategic goals as well as increase public and private awareness of the college, attract a diverse group of students to our programs, increase donor financial support of the college’s mission, generate recognition for college faculty and programs, and enhance corporate relations.